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The Silver Rule Of Music Marketing
Selective Perception (a method for mixing music)
Marketing Music: Your Band Brand
What happens on the Internet, stays on the Internet. Forever.
Marketing Online Outline For Promoting Your New Album on iSound
Engaging the Community
Branding Your Band
Tracking The Traffic To Your Website
Understanding Tipping Points
Fame and Fortune
4 Services That Can Help Your Band
New Technology Makes the World an Oyster for Independent Artists
QUOTES FROM THE BEST SONGWRITERS
The Five Rules in Creating Successful Press Releases for Your Band
Bar Video Monitors
Top 10 Music PR Tips
Installment 2 – Your Core Beliefs
Nine Steps to Online Forum Creation for Band Websites
The Long Tail to Sales
Eleven Social Networking Steps to Promote Your Music Online
The Artist Press Kit
Fan Email Marketing Made Easy
Four Online Promotional Steps Every Band Needs To Implement
20 Steps to Creating a Successful Blog for Your Band (Part 2 of 2)
20 Steps to Creating a Successful Blog for Your Band
Eleven Ways Bands Can Utilize their Website to Promote their Music
Tips On Getting More Fair Dates and Corporate Gigs
Recording & Producing Music at Home, Part 2: Fighting Even More Noise
Recording & Producing Music at Home, Part 1: Fighting the Noise
WHy playing live is so important
What is 'Podsafe' Music?
THE ARTIST BIOGRAPHY
Building An Effective E-Mail List and Delivering the Right Message
People Skills plus Networking Lead to Great Relationships
AUDITION AND INTERVIEW COMPLETE BUT NO REPLY... WHAT DO I DO NOW?
are house concerts for you?
How To Get Your Music Going Without Major Label Support
Preparing A Professional Promotional Package... Part 3
Rub a dub dub three men in a pub
Preparing A Professional Promotional Package... Part 2
Get Better Results With A Distinctive Promo Package
Getting Better is All About Promotion! Promotion! Promotion!
Music Pre-Production Values
A NEW YEAR IS THE BEST TIME TO MAKE POSITIVE CAREER CHANGES
Cool Gizmo Alert: Seymour Duncan SFX-01 Pickup Booster
Entrepreneurship Is The Key To New Artist Success Today
'Tis The Season To Turn On Promotional Efforts
SELF PROMOTION VS REPRESENTATION: WHEN SHOULD AN ARTIST SEEK HELP?
Things You Can Do That'll Boost Your Career
The Most Successful Performer Is Always "Takin' Care of Business"
PREPARING A PROFESSIONAL ENGAGEMENT CONTRACT...
IT'S TIME FOR YOUR ANNUAL NEW YEARS REALITY CHECK
Make A Fresh Start... Dream Big and Do Your Homework!
A Good Attitude is the Key to Successful Conflict-Management
Image: It Still Matters More Than The Music
ALWAYS BE THE BEST THAT YOU CAN BE!
How Performers Can Flub The Interview... But Don't Laugh
Review: Genz-Benz G-Flex 2x12 (guitar cabinet)
Lou's 'Fat Tracks' Recording Tip
Cool Gizmo Alert: Koch Loadbox II
Some suggestions for chord playing
I Am a Good Entertainer How Can I Get Better Gigs?
Agent Friendly Websites Not Too Friendly For Agents
An Introspective Look At the Exclusive Agent Question
Promotion and Marketing Tips For Professional Performers
Exploring the Career Direction in a Changing Music Industry
Negotiation... The Discussion Before the Contract Stage
Image is Everything
Create Local Buzz For Your Band
Communicating with your Fan Base
interview with sherwood
Taking Back Sunday Interview
The importance of blogging and keeping your content fresh
Monday, May 14th, 2007
People Skills plus Networking Lead to Great Relationships
As we start out on our career paths, varied as they may be, most of us soon arrive at a similar realization... No matter how great our skills, how out of the box our thinking may be, or how impressive our experience is, the most important tool for career success is the ability to build and maintain successful relationships.

It's true not only in the getting-along-with-your-peers sense but also in the broader contexts of creating a network, working with clients and courting new business. Performers will often spend years building professional relationships... creating a rapport... establishing trust... sharing information and ideas... before any serious results evolve. But that investment of money, time and energy and genuine emotion is, more often than not, worth the effort as it puts your career on a foundation for success.

This reality means that cultivating people skills is so much more important than simply relying on a strong stage presence to carry you through. It is critical for your success. Here are six basic people skills that we can all perfect without too much trouble...

1. Tell a compelling story. Who are you and what do you do? What are you really about? What have you done and where are you going? Be able to tell your own professional story and the story of your project or company (if you have one) in an engaging manner that makes others want to be a part of that story.

2. Be good to everyone. I was running for an elevator once and the person inside clearly saw me but jumped for the "door close" button anyway, calling out "I'm late for an interview" as the doors slammed in my face. He needn't have worried about being late... the interview was with me. You just never know who people are and where they might wind up, so it just makes sense to make friends with all people at all stages of their careers.

3. Ask great questions. The whole process of relationship building is about getting beyond trivial niceties and getting to a place of understanding. Over time, move beyond the surface and get to matters of expectations, challenges, objectives, desired outcomes and a definite plan for cooperative projects with each other.

4. Ask for feedback and advice. Don't be afraid to let your guard down, share information and give yourself the opportunity to benefit from the good people you're surrounding yourself with. Vulnerability is a quality that will be welcomed by those that count.

5. Maintain contact. Don't be the person that turns up only when you need something.

6. Know when to call it a day. Not every relationship is destined to lead to great things, although most are worth cultivating to some degree over time. But if you're not clicking, if any rapport is overshadowed by stress and discontent, if the balance of give-and-take is just too far out of whack... let it go and move on.

Posted By Les Vogt @ 12:00 AM
Author's site: http://www.members.shaw.ca/lesvogt
Les Vogt is an independent producer, promoter and entertainment consultant. Contact: lesvogt@shaw.ca
[Comment on this blog post]

retrograde_jesus's comment posted May 15th @ 10:26 AM:
Man, I am so right in the middle of this type of realization. I appreciate this being put into words. Perhaps it was just out of repeated failures with previous attempts at putting together a band, that I figured out all these points. I had a great opportunity last night to put all these points into action as I tried out a new drummer for the first time. It really came quite natural after the stress of failures previous to this. I think it could be summed up in a friendly directness. Cut to the chase with me and I will respect you by doing the same. It really moves things along and puts the control in your arena. Carpe Diem. Greg
Commentors site: http://www.gregeddolls.com