Ash Koley and her unique brand of quirky pop music have burst onto the Winnipeg scene like a supernova to become one of the brightest lights the industry has seen in ages.
"I listened to and compared myself to the best singers growing up - like Whitney Houston and Mariah Carey. I would play their songs over and over, trying to sing like them, and would always get so upset to the point of tears that I couldn't do it....but I should have realized that not a lot of other ten year olds could sing like that anyway!"
Ash started working with musicians all over Winnipeg and began performing as often as she could. But it was a hook-up with award-winning songwriter and producer Phil Deschambault that really got the ball rolling. Deschambault immediately recognized the potential in the young singer and put her to work doing vocals on his demos.
Getting more comfortable in the studio, they started writing together. Their "not-the-usual-pop" style clicked right away. Like a couple of crazed beatnik artists they started throwing influences like Abba, The Cardigans, Imogen Heap, Madonna and Scissor Sisters onto their canvas, and, combined with the undeniable chemistry that already existed, their vision started to take shape.
With the sessions going so well, Deschambault brought in Glen Willows of Burning Circus Artist Management, to have a listen. Willows, fresh off a major label deal for Inward Eye with J Records (Clive Davis) and Sony/BMG worldwide, confirmed what Deschambault suspected; Ash Koley was something very special.
A diabolical plan was hatched to break Ash globally - Glen signed Ash to his management company and started circulating the rough demos in Canada, New York and L.A. Not surprisingly, they were courted by both American and European publishers. Ash and Phil began collaborating with writers and producers from EMI and other publishing companies, including Junior Sanchez (Madonna, Shakira), Marc Costanza (Len) and Robbie Roth (Disney).
The quirky but catchy hybrid of Phil's no-rules approach to pop production and Ash’s velvety voice and emotional delivery is sure to be recognized as a breath of fresh air in the current music biz.
Still early in the game, Ash Koley's future looks very bright!
Press Quotes:
"Effortlessly stylish and blessed with a pure and magnificent pop voice, (she) is suddenly finding herself on the verge of stardom...Koley and songwriter-producer Phil Deschambault have been building up a catalogue of deliciously retro pop tunes: imagine ABBA jamming with Debbie Harry, and that's the vibe Koley's rocking." - Melissa Martin, mywinnipeg.com
"Skin You're In....a fun disco joy...dance party" - eartaste.blogpot.com
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