With the heart and soul stirring union of dynamic lyrics, melodic hooks, and powerfully-driven, guitar-laden progressions, Identity materializes a very unique sound. They successfully fuse together rock, hip-hop, punk, and pop influences that are sure to enthrall any audience. Made up of five friends with a vision for ministry and music, Identity's purpose is to serve those who are struggling to find their identity in a mixed-up, confusing world. The band devotes their time, energies, talents, and passions into helping to connect with real people with real life issues through their faith-based music.
Lead singer Andrew Sanderson, raised in New Mexico, began to pull together the band as he moved across the country, eventually calling New Jersey his home. He was introduced to Gary Scheffler through mutual friends shortly after his arrival in the Garden State. Andrew then made a phone call to buddy Cody Landis, preceding his arrival from Oklahoma City, and invited him to join Identity. Gary then brought in long-time friend and fellow musician Harry Matlack on board. As time went on Antwoin Allen filled the need for keyboards, and with newcomer Jordan Fedorkevich arriving the middle of 2007, the band composition was finally complete.
While Identity focuses their aim on producing an unparalleled sound using their musical talents and creative energies, it is not the sole driving force behind the band. They hope to encourage others to recognize one's individual identity and purpose through God's eyes, and to pursue a life contrary to society's standards. Andrew offers, "We stand on our faith and beliefs, and we want others to find this truth through the message Identity delivers. We want to make a positive impact on a society that so easily focuses on the negative. Our priority is to help people see God's faithfulness through struggles and help them understand how to find the peace that comes from Jesus Christ alone."
Identity hides behind no masks. Using the ups and downs of their individual life experiences and journeys, they authentically express what their eyes have seen, what the years have taught, and what their hearts have felt. |
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